eCommerce Software Development to Boost Retention, Loyalty, and Personalization
At first, many businesses want to measure success by the number of clients. It feels like a good proof for the founder's vision because the product satisfies a need. But if you think ahead, returning customers, or regulars, will make more money for eCommerce than a myriad of new ones. The Pareto principle works here, too: 20% of your audience provides 80% of the profit.